Website and Digital Marketing Services to Grow your Business

Website Design –

You’ve got just seconds to impress your customers… they visit your website and that ‘instant impression‘ will either make or break you. Can you fulfill their needs? Is your product worth what you’re asking for it? As a business owner you MUST HAVE a website that represents you effectively – and immediately! We can help by building you a new website, or updating your existing one.
Learn More About Web Design

A short letter from Paul Barrs

January 2022

Let’s face it, as the years move on, business gets more and more competitive – both ours and yours. This year we’re celebrating 22 years in the business, and over that time I’ve seen a lot of change.

I’ve also seen a lot of people in my industry come and go.

Want to know my ‘secret sauce’ for staying ahead of the game and staying on target for my customers? Easy. I keep it simple.

Two Simple Service / Work Agreements

While we provide many different services from website design to digital marketing and advertising, all of our work and client costs can be explained under two simple service agreements.

A fixed service agreement, or
A casual service agreement.

Choosing which one is best for you depends on your business goals and needs.

Here’s a brief explanation –

Our fixed service agreement is billed monthly, and payment is made via direct debit / CC payment on the first of each month. The advantage of a fixed service agreement is that you receive a 20% discount on our casual rate straight off the bat. You can also purchase additional hours (should they be needed) at a further discounted rate of 40%.¹

This is ideal for customers where we know that we have a certain number of tasks and responsibilities each month when it comes to managing and marketing your website/business online.See below for indicative times and minimum requirements for various monthly services.

Whereas our casual service agreement allows us to schedule work as needed from time to time where there is no fixed schedule of hours or tasks planned.

Casual service clients also have the option to pre-pay and purchase packages of discounted hours when blocks of 5 hours or more are purchased.

Indicative Hours for Fixed Services

For over a decade I have personally specialised in SEO (Search Engine Optimisation) for small and medium businesses. At a minimum, we require 5 hours a month² for general website SEO work and 10 hours a month for websites running eCommerce stores.
A beautiful extension of our SEO work is Google Ads and/or Facebook Ads. These both, like SEO, require at minimum 5 hours a month.³

Indicative Hours for Casual Services

The most common tasks we perform every month are website maintenance and security. Depending on your website’s complexity and the number of plugins, this generally takes on average 30 – 45 minutes with some updates (where the website core, WooCommerce or theme) require updates, up to 90 mins each month. Such updates are always tested on a backup server first.
Content and technical updates are also a large part of our ongoing work. These are best done ‘as required’ and vary from an hour to many hours in length.
I also offer ongoing consulting work to numerous clients; again, as needed.

Other Services

We also offer eMail management tools such as Microsoft 365 and Campaign Monitor for EDM management (email lists, newsletters, and other direct emails). These are billed directly from the service provider to the client.
Lastly, our Client Console allows us to assist our customers with domain name management and website hosting.

With both of these ‘other services’, we are available to assist with setup and management if required.

My point is this… when we combine my 20+ years of digital marketing experience and combine that with your experience in your business marketplace, we’ve got everything we need to help you grow your business.

All it takes to get started is a quick catch up on the phone or via zoom.

Book a time in now: https://calendly.com/paulbarrs/callback

And I look forward to talking to you soon.

– Paul Barrs

^{1 Fixed service customers can purchase additional hours with a 40% discounted rate up to the number of hours they have each month in their fixed service package. i.e. A customer on 10-hours a month fixed rate, get a 20% discount on those first 10 hours with the option of purchasing up to 10 more hours at a 40% discounted rate. The first 10 hours are used each month; the second if unused can carry over and will be used as needed.}
^{2 5 Hours a month for SEO is likely to include (depending on needs analysis) security maintenance, content building and link building.}
^{3 5 Hours a month for Google Ads or Facebook Ads DOES NOT INCLUDE ad copy or images creation.}