Many readers here are either small business owners looking to gain that competitive edge, or web developers looking to give their clients that competitive edge. In a sense, I am BOTH. One of the constant battles I see play out in my business world is the...
By Paul Barrs. One of the things we must do as business owners is to present ourselves as current and up to date as possible; no one likes dealing with old and outdated products or services. The world we now live in demands that we be...
It's important with every website as you begin designing it or as you redesign to identify your primary landing pages. Most often in marketing, landing pages are referred to lead capture pages, or pages that have a definite call to action. In this case I'm referring...
Have you been hacked yet? Have they tried? Have you done your best to prevent the next hack-attack? If someone were to ask me these three questions I’d reply “Yes, Yes, and Yes”! PaulBarrs.com gets on average 30 – 40 user-login hack attempts each day. These...
Website Tips For Building a Strong Lead Generation Website 1. Make the first 10 seconds count. You've heard it before, the first 10 seconds in any meeting are the most important. It's just the same with your website. The colours that you use, the size and relevancy...