By Paul Barrs So let’s imagine that you run a veterinary surgery in Caloundra, on Queensland’s Sunshine Coast here in Australia. Over the years you’ve built up a solid following of local customers for your local business. But times are changing, more and more people are...
Google again unleashed the latest update known as “Exact Match Domain” on September 28th. Google’s senior engineer Matt Cutts has confirmed tweeting that Google will chase after sites with exact match domain that offer low quality content. Exact Match Domain generally refers to the website...
This article from Marie Haynes first appeared on SeoMoz. I could have just “linked” to it, or posted in my social media outlets; but I believe it’s TOO IMPORTANT to let slide by change. This article is (I believe) a MUST READ for all us...
Search Engine Basics - The Minimum you should Know. There's way too much confusion online these days; one person says this, another says that - what are we supposed to do? Following on from numerous client questions, I've decided to publish this article, "Search Engine Basics". If...
Do you handle the SEO on your own website? Do you provide SEO services for other websites? Chances are that no matter how many opportunities you see out there you also see them as limited – that’s probably because they *are*! However, if you’re looking...
1. Google Values Content more than ANYTHING The common misconception about Google’s ranking process by the majority of webmasters and bloggers lies in the false assumption that links are everything. Maybe five years ago, this was the case; however, things have changed drastically. Research shows that...
A successful business requires two main things; a point of differentiation, and a high level of customer service. While finding your POD is easy, and oftentimes obvious (a new SEO charging less than his competition); what many techies forget is that customer service is the...
Introduction Blogging is of no use if you are not getting subscribers on a regular basis. Just blogging for fun is not going to make you money online. If you want to be successful as a blogger and earn good income then you have to get...
Keyword research can be done in an easy manner; you don’t even need a professional keyword research tool. However, if you want to enjoy the full benefits of selecting the most appropriate keywords for your site and content, you do need to dig deeper. To be...
One of the major mistakes website owners make when they are trying to optimize their website's performance in search engines is overdo it when it comes to keyword placement. Many people seem to think that the more keywords, the better; but this is actually not...
