Author: Paul Barrs
25 May How Much Content Goes on the Home Page (Infographic)
I get asked this all the time, “How much should I write? How long should the page be?” The frustrating thing about this question is that it suggests that the writer is more interested in the ‘length’ of the content than the ‘content’ of the...
23 Apr Celebrating your Successes Online
One of the things that I love about the Internet is its ability to place all businesses - large or small - on the same playing field. It is the great equalizer, whether you're the challenger brand or the brand leader. Even a new startup...
14 Apr Content Marketing | The Formula in Action | SEO Seminar
"Never Create Content For Just One Purpose". That's what I teach in my seminars and workshops. Let me explain...
30 Mar Content Strategy | Ideas and Thought Starters | Distribution
Ever been stuck for an idea - what to write about for your blog, for your website or social media. How can we keep coming up with new ideas that are fresh and relevant? This video shows you how.
24 Mar How to add someone as a Tech Contact in Crazy Domains
Here's a very quick video on how to add someone as the tech contact for your domain name. Now, I'm doing this in Crazy Domains, although it would be very much the same for any domain registrar. From the main hosting panel you need to go...
24 Mar How to Manage The Content on Your Website
It's great to have a Blog, but a Blog is not enough. Your blog should be supporting your primary product content pages. The whole point is to attract traffic and then CONVERT it. This month we're talking about content and content management, following up from...
10 Mar Why You Should Avoid SEO Link Building
From the mouth of Google itself (well, one of it's experts)... link building can do more harm than good. In today's video we're going to cover the sometimes messy topic of back-link building. Should we still be doing it or not? Let's find out!
03 Mar How to Manage Your Google Link Profile
From the desk of Paul Barrs It's real simple - Google wants you to manage your backlink profile like a professional, not an idiot. If you havn't already been hit with the Penguin SLAP, then this post & video is urgent viewing for you!